Fresh Knickers (and a Gin & Tonic)
Read Heather’s success story below.
Fresh Knickers (and a Gin & Tonic)
is a witty musical comedy by playwright Heather Davis that follows Cheryl and her friends as they navigate the highs and lows of perimenopause with humour, music and plenty of honesty. The show, which was awarded funding from , uses comedy and music to bring attention to subjects often left unspoken, from hot flushes to midlife changes. ACE funding supports creative projects that make a positive impact on culture and communities, and this backing highlights the play’s value in sparking conversation and offering a light-hearted yet empowering take on women’s experiences.
Social Media Goal
Heather’s goal for Fresh Knickers play was to boost brand awareness in all four theatre locations – Chelmsford, Ipswich, Colchester and South Kensington. Alongside this, to boost ticket sales with a view to sell out each theatre.
Are your goals the same?
Package They Took
Four platforms – Instagram, Facebook, LinkedIn and TikTok. Their package was a two month campaign that included eight videos, eight static posts, six personal LinkedIn posts, a monthly content shoot, plus sharing across multiple Facebook groups and posting on behalf of the client.
Hear What Heather from Fresh Knickers (and a Gin & Tonic)
Has to say
Hear What Heather from Fresh Knickers (and a Gin & Tonic) Has to say
